About us

Wakachena is the Shona word for "pure" or "untainted", but it is also commonly used to say "you look good!" This is the essence of our brand. A clean aesthetic that makes you look and feel beautiful.

My name is Caryn, the owner and creator of Wakachena. Wakachena was born from my desire for more women to find simple, beautiful clothing that transcends trends and expectations. Clothing that fits you, rather than the other way around, and highlights your unique beauty, rather than hiding you in your wardrobe. 

Wakachena is not only woman-owned, but our entire range is designed and produced by women in Cape Town, South Africa.

The heart behind Wakachena is to offer a simple, classic, capsule collection that speaks to all women, highlighting their feminine beauty in all shapes and forms.